Neutrogena

Campaign

If you’re old enough to remember life in the 90s, it may be time for Neutrogena Retinol Repair cream.
We combined iconic 90s nostalgia with actual dermatologists, educating (and gently insulting) our GenX audience.

2026 Effies
Shortlist - Grand Effie
Gold - Brand Integration & Entertainment Partnerships
Silver - Beauty/Fragrance
Bronze - Engaged Community